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Why Richmond Chooses Parks Chevrolet for the New Chevrolet Colorado

Built for Work, Weekend, and Everything Between

The Chevrolet Colorado is a mid-size truck that punches well above its class, featuring a standard 2.7L turbocharged four-cylinder engine, a segment-first available 13.4-inch infotainment touchscreen, and an available Multi-Flex tailgate for smarter cargo management. Whether you’re hauling gear down I-95, towing a trailer to the James River, or hitting the trails outside Richmond, the Colorado is engineered to handle whatever Central Virginia demands.

Experience the Parks Promise

Every new Chevrolet Colorado comes backed by our Parks Promise, a commitment to efficient service, open communication, and doing what we say we’re going to do. If we ever fall short of that standard, we make it right. That’s the Parks difference, and it’s why Central Virginia drivers keep coming back to our showroom.

Richmond’s Trusted Chevrolet Dealer

From Midlothian to Glen Allen and everywhere in between, truck owners trust Parks Chevrolet Richmond for a transparent, pressure-free buying experience. Our dedicated team is here to help you choose the right Colorado trim, package, and financing, whether you’re securing a capable everyday truck or stepping up to a rugged off-road machine.

Shop New Chevrolet Colorado Trims at Parks Chevrolet Richmond

The capable Chevrolet Colorado lineup offers a configuration for every Virginia driver, from the value-packed WT to the trail-dominating ZR2. Explore the prominent trims below to find the Colorado that perfectly fits your lifestyle.

Colorado Trim Ideal For Standout Features
Colorado WT (Work Truck) Job Site Productivity & Essential Value Features a standard 2.7L turbocharged four-cylinder engine, an 11.3-inch diagonal color touchscreen, the Chevy Safety Assist suite, and a durable vinyl interior built to withstand hard work, delivering reliable capability and outstanding value for working professionals around Richmond.
Colorado LT Balanced Comfort & Everyday Versatility Adds everyday refinements including cloth seating, an 11.3-inch touchscreen with wireless Apple CarPlay® and Android Auto™, available towing and trailering package, and stylish exterior upgrades that make it equally at home on the worksite or the weekend.
Colorado Trail Boss Off-Road Adventure & Rugged Capability Built for the trail with a factory-lifted suspension, skid plates for underbody protection, 17-inch multi-spoke gloss black wheels, an off-road-tuned suspension, and available locking rear differential, making it a formidable option for tackling Virginia’s backcountry roads.
Colorado LTZ Premium Tech & Elevated Comfort Steps up with leather-appointed seating, a segment-first 13.4-inch diagonal infotainment touchscreen, a 12.3-inch digital driver information center, heated front seats, and available ventilated front seats, delivering an elevated in-cabin experience for the daily commute and long hauls alike.
Colorado ZR2 Ultimate Off-Road Domination The most capable Colorado ever, featuring Multimatic DSSV® spool-valve dampers, front and rear locking differentials, 33-inch Goodyear Wrangler Territory™ all-terrain tires, rock sliders, and a standard 2.7L Turbo High-Output engine, engineered to conquer the most extreme terrain Central Virginia and beyond can offer.

Parks Chevrolet Richmond New Chevrolet Colorado Frequently Asked Questions

What trims are available on the new Chevrolet Colorado at Parks Chevrolet Richmond?

The Chevrolet Colorado is available in several capable trims, including WT (Work Truck), LT, Trail Boss, LTZ, and ZR2. Whether you need a no-frills workhorse or the ultimate off-road mid-size truck, there is a layout for you. Contact our team or browse our current Colorado inventory to see what is available today.

What is the maximum towing capacity of the new Chevrolet Colorado?

When properly equipped, the new Chevrolet Colorado offers a maximum towing capacity of up to 7,700 pounds. This strength is achievable with the available 2.7L Turbo High-Output engine paired with the towing package, making it well-suited for pulling boats, campers, and equipment across Central Virginia.

What financing options are available for a new Chevrolet Colorado?

Parks Chevrolet Richmond works alongside GM Financial and a vast network of local lenders to find competitive rates for your financing profile. New Colorado trucks frequently qualify for low APR programs, lease deals, and exclusive manufacturer cash incentives. We encourage you to contact our finance team to discuss available plans and get pre-approved.

Does Parks Chevrolet Richmond accept trade-ins when purchasing a new Colorado?

Yes. We welcome trade-ins of all makes and models and will apply your vehicle’s fair market value directly toward the purchase of your new Chevrolet Colorado. To simplify your upgrade process, you can estimate your current vehicle’s worth using our value your trade tool before visiting our showroom.

Does Parks Chevrolet Richmond offer a protection plan for the new Colorado?

Yes. Customers are eligible for an optional Parks Protection Plan, providing additional protection for your vehicle. This extended service plan goes beyond the manufacturer’s warranty, including tire and wheel protection, paint and interior coverage, and guaranteed asset protection. Designed to keep you on the road with fewer unexpected costs and maintain your new Colorado’s value long-term.


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4502 W Broad Street, Richmond, VA, 23230
Parks Chevrolet 37.577, -77.487.